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Questionable Nielsen Study: 60% of Twitter Users Quit Within Four Weeks

Nielsen reports that 60% of Twitter users quit within the first month, which is quite surprising to me.
The most important information behind these 60% is probably the fact that Nielsen is only able to measure return visits to Twitter.com as “HotForWords” pointed out over at Mashable.
Thus, the question is how many peoply actually start using [...]

The Blog that SMartens » nielsen
The Blog that SMartens » nielsen